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Gillette

Gillette has trusted us to supply and develop Loss Prevention solutions for many years. We have created solutions for permanent and temporary displays, across almost all UK retailers.

Background

Current Loss Protection merchandising solution has a gap: The middle 80% of stores have little to no fixture protection on Gillette Blades.

 

Promotional Units are un-protected and current protection solutions cost-prohibitive.

 

Brand team and Retail Account Managers not aligned.

 

Store Managers lack confidence to stock blades, hurting the OSA Availability score.

Methodology

UFO Hooks are the perfect customisable solution.

 

A delivery schedule to suit the reactive needs of the various displays and retailers

Solution

Gillette is the category leader in Shave care, and have an expectation on a high standard of quality.

 

ROOMONE is an innovative company with a track record of developing new ideas and bringing them to market.

Challenges

A display solution that is cost effective and simple.

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